Candidate attraction is by far the most important part of any recruitment strategy or plan.
The screening and offer process are also key, but the attraction phase shouldn’t be underestimated. The journey a candidate goes on when applying for a job is vital to your company’s brand and reputation.
That’s why it’s important to ensure there is regular communication with multiple touch points. At Search, our candidate attraction strategy engages job seekers via seven proven routes.
Engaged database
Our talent pipeline tool helps us pinpoint when candidates are actively looking for jobs, so we can follow up immediately to keep them interested.
We keep our growing database engaged with regular communication that are tailored to individuals’ work history and interests. Our intuitive software helps us source relevant candidates quickly, reducing shortlist times and helping us to meet your needs much more effectively.
Open web sourcing
We use innovative learning technology to source the best talent from the recruitment systems we partner with, as well as social channels and website resources.
You can rest assured that our database is always up to date and accurate; and the job seekers we have access to are on the hunt for a new opportunity.
Market mapping
Our expert consultants have an extensive professional network and in-depth knowledge of the industries they recruit for.
This enables them to accurately advise you on key locations and disciplines you might want to target when looking for skilled specialists. This makes the search more focused, so we reach the right people for the role.
Networks and recommendations
We have strong partnerships with a wide range of businesses and qualified professionals, who come back to us time and time again because they trust our judgement and advice.
As a result, many of our placements come from reliable referrals and recommendations – giving us direct access to the most engaged and successful candidates on the market.
Social media
From LinkedIn to Facebook, our Marketing team have a strong social media presence. They can design and deliver bespoke campaigns to promote your brand and open roles. This helps to not only attract potential candidates but also considerably increases your visibility, leading to new business opportunities.
Our specialist marketers regularly test different types of content to capture a job seekers’ attention and interest. This enables them to recommend the right channels and content for your business.
Marketing campaigns
We can create multi-channel marketing campaigns that include everything from targeted emails and social forums to paid advertising. Our website alone has a strong authority with Google, enabling us to secure top listings compared to major job boards.
Our job advertising platform manages, tracks and optimises the performance of recruitment advertising in real time, focusing spend where it’s needed most to reach active and passive job seekers.
Job board partnerships
We have a strong relationships with Indeed, Reed, Monster and Total Jobs. Using their databases, we can target candidates by job title, skill set, location, search history and online behaviour.
Through this targeted approach, we’re seeing significant hit rates as job adverts are only shown to candidates with relevant skills and experience. More importantly, we ensure other recruiters don’t advertise on the same premium job boards or advertising channels.
Attract the right people for your company
Get in touchWith 15Â offices across the UK, our recruitment specialists can craft a customised candidate attraction strategy that takes your needs, company brand, the local job market and the industry you work in into account.