Every role we do, course we study, job interview we have, business event we attend, or person we connect with on LinkedIn presents a chance to grow our network.
What is digital networking, and can anyone do it?
The short answer is yes, anyone can do it. Digital networking may sound daunting, but in its simplest form, it’s utilising virtual channels or mediums to create and foster professional relationships.
Traditionally, networking was face-to-face, and while in-person events are still popular, networking in the digital age means we can form connections with anyone, anywhere in the world.
There are various ways to network online, including social media, digital events, and virtual communities. We explore these below.
Attending online networking events
A quick way to get in front of new people online is to attend a virtual networking event. Usually shorter and often more convenient than in-person networking, there are a variety of different meetings out there that cater to a wide array of audiences.
Spend some time looking online and on social media, or use sites like Eventbrite and Meetup to find relevant digital networking events. You could also ask friends, family, and colleagues if they have any recommendations.
Remember, whether you’re networking virtually or face-to-face, first impressions count. Even though online events may not be as formal as some of their in-person counterparts, you still want to look professional. Generally, werecommend smart casual or business casual attire.
Another key point is to turn your camera on and make eye contact with other attendees – it builds trust and strengthens connections, and people are more likely to remember you if they can see you.