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  • Location:

    Glasgow

  • Sector:

    Marketing

  • Job type:

    Full Time

  • Salary:

    £40000.00 - £45000.00 per annum

  • Contact:

    Jochen Surrey

  • Contact email:

    Jochen.Surrey@search.co.uk

  • Job ref:

    BBBH83943_1631606736

  • Expiry date:

    2021-10-14

  • Consultant:

    Jochen Surrey

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Digital Marketing Manager

Search are working exclusively with an award winning Glasgow based marketing agency who's unique demand generation service has lead to continuous growth and the opportunity for an enthusiastic and detail orientated digital marketing star to join the business. This is a great opportunity to work alongside a team of consultants and marketers in an agency where fun, innovation, integrity and excellence are pivotal to everything they do. As a business wellness is truly ingrained in their DNA and they continue to invest heavily in providing their employees the support and resources to achieve their potential in an ambitious growth environment. The Digital Marketing Manager will be key point of contact for a range of clients to ensure the success of the full lifecycle of digital marketing campaigns.

Key Responsibilities:

  • The digital marketing manager will work closely with the Head of Marketing to plan and implement a tailored framework to ensure effective client communication
  • Take a lead in the successful delivery of client programmes across multiple company channels including data and email.
  • Ensure individual programmes successfully deliver against KPI's using and analysing data
  • To achieve maximum ROI for both paid and organic campaigns the Marketing Manager will collect data, execute tests and identify key trends
  • Utilising various third party tools the Marketing Manager will design and create client landing pages
  • As part of the project team the Marketing Manager will play a key role in optimising client campaigns utilising the agencies industry leading analytics platforms

What will you bring to the role:

  • A track record of success of at least 3 years within a digital marketing agency with strong client side
  • The confidence and knowledge to ensure both internal and external stakeholders are kept up to date in regards to projects
  • Strong communicator with experience of engaging in multiple formats including presenting to stakeholders
  • Expertise in the digital marketing and campaign planning space
  • Experience with SEM software and Unbounce (SEMRush would be desirable)
  • Proven track record of using Google Ads & Google Analytics, social and PP
  • A track record of acquisition/retention campaign delivery
  • Experience of marketing automation would be beneficial